When did you start blogging and how did you come to the idea?
The inception of my blog was in 2012 while I was in high school. At that time, I had just discovered fashion bloggers and became obsessed with this platform of normal real girls sharing their everyday style with other normal real girls. So out of curiosity and an infatuation with all things fashion and style, I decided to start my own blog. I picked up the family digital camera, put on the self-timer and took images of my outfits and uploaded them to a blog. I decided to name my blog “An Odd Girl”, a reference to the fact that I was often told that I dressed differently to other girls. Five years on, I’m still taking photos of my outfits, this time with a much heavier camera and a behind-the-scenes blogger boyfriend.
Who is your style icon? Why?
It’s a bit cliché, but I love Audrey Hepburn. I think she was a talented and extraordinary person who had great personal style – chic, feminine and simple. I also adore Olivia Palmero’s feminine and elegant style. I probably take the most style inspiration from Blair Eadie from Atlantic-Pacific. Blair’s style is preppy, feminine and most importantly it’s fun and always bring a smile to my face.
How do you describe your personal style? What are your inspirations?
I would describe my personal style as minimal with a touch of preppy (and hopefully chic, but you guys can be the judge of that). I adore a simple outfit with great staples and nice details. This could be a collared shirt, trousers, bomber jacket and shoes, although I would like at least one piece to be interesting – brightly coloured, patterned or textured.
What are the essential pieces you must have in your closet?
– Gucci loafers
– Maje bomber jacket
– A good pair of jeans
– A lot of button up collared shirts
– Shirt dresses
– Big cat eye sunglasses
How often do you post? How do you come up with post ideas?
Nowadays I aim to post once a week on my blog. As my blog revolves around fashion, my outfit post ideas usually come from my everyday looks. My blog eventually evolved to also become a travel blog, so my posts are also inspired by my travels.
What would you describe the biggest challenge in fashion blogging?
Time. As fashion blogging is a hobby of mine and I’ve always had other major commitments – high school, university, work, etc., finding the time to actually post and engage with others is difficult.
There was a time in high school when I was posting a few times a week, but as high school progressed and I got into my final year, I soon realised that was unsustainable. Then I tried posting once a week, however my university and work commitments got the better of me and I often went on extended periods without posting on my blog. Blogging is a fun outlet for me, so I was disappointed that I struggled to keep it up. Although I recently finished university, so I’m looking forward to posting more regularly on my blog.
What is the greatest satisfaction of being a fashion blogger?
Collaborating with brands is fun, but I think the greatest satisfaction is when I realise people are actually reading my blog. It’s so nice to hear when someone goes to a certain place because they read it in one of my travel post or shopped at a certain place from one of my outfit posts.
A fashion rule you never break?
Leggings as pants. No.
What do you splurge on?
I like to (although I shouldn’t) splurge on shoes, bags and evening dresses. Bags and shoes are always great investments, especially if their staple pieces you know you’re going to use. And I think everyone needs beautiful evening attire.
From your point of view, what is the notable trend for the upcoming season?
Here in Australia, it just became summer and I’m seeing a lot more bright colours. Summer fashion here seems to be embracing a lot of yellow, red, pink and blue.
Do you make money from your blog? Any advice for others?
I do make some money from my blog, but I still have a full-time job. I don’t have a huge following so blogging full time isn’t a future prospect for me. I enjoy blogging as a hobby. For me, it acts as a sense of escapism where I can write about fashion and travel, which is in deep contrast from my academic writing at university and my professional writing for work. My advice for others is don’t do it for the money or free items. Also, don’t collaborate with brands that are not aligned with your own brand.
What has been your most successful blog post till now and what was it about?
My most successful blog post is this simple outfit post featuring jeans and a boyfriend blazer (http://anoddgirl.blogspot.com.au/2014/04/blazer-season.html). I think at this stage, I was just started to really delve into the style that I have today. While I no longer own most of the items in this outfit post, this look is deeply ingrained into my everyday work wear.
How do you see your blog in 5 years?
In five years, I hope to have incorporated more of Melbourne’s lifestyle and events into my blog. I really love and enjoy the city I live in; I think it has so much to offer in terms of food, fashion and culture. I’d love to share this with more people.
Is there anything that you want to share with us, which was not included in the list?
I hope you enjoyed this Q&A and thanks for reading!
Designer – Raf Simons
Fashion Brand- Self-portrait, Tibi, Maje, Gucci, COS, Acne, Kenzo and Comme des garçons
Color – Pale blue, orange, white, navy and black.
Quote – “Fashion is the armor to survive the reality of everyday life.” — Bill Cunningham
How can people connect with you?
Twitter handle: https://twitter.com/nattyliang